Syngenta presents innovations in plant breeding, biostimulation, and digital agriculture at Fruit Attraction

Syngenta's motto for this edition of the Fruit Attraction fair has been "Accelerating Innovation," with very active participation in the innovation hub, with new varieties and resistances, the latest biostimulation, and digital agriculture technologies.

Syngenta has participated in the Fruit Attraction fair for one year, presenting its latest innovations in plant protection and improvement, the result of its clear commitment to developing efficient solutions for both farmers and the rest of the food chain. In this sense, in 2024, Syngenta has set four obvious sustainability priorities: increasing agricultural profitability, regenerating soil and nature, promoting prosperity in rural areas, and reducing the environmental impact of all its operations. 

In this line of work, two main novelties presented at Fruit Attraction 2024 have been its new sweet corn Glacial and a new biostimulant: Talete. Thus, ″Glacial″ is a variety of white corn on the cob with excellent appeal for both the consumer and the retail trade, which stands out for being extra sweet, with more than 20 degrees brix and which can be marketed both fresh and in multiple formats and preparations of processed foods, whether in salads, appetizers, humus, desserts, etc. 

Improve Water Management and Save This Vital Resource

Talete is a new biostimulant capable of guaranteeing greater sustainable production through correct and precise management of water resources, improving plant hydration levels, both in conditions of adequate water availability and in conditions of permanent or temporary scarcity. Talete works directly on the physiology of the plant, helping crops to increase water productivity both in conditions of water availability and in conditions of temporary or permanent scarcity. Thus, its benefits are clear: water savings, greater flexibility in irrigation, optimization in the use of water, and better production, ensuring crop sustainability.

Of course, at this Fruit Attraction 2024, there has also been talk about Syngenta's work to provide its new varieties with resistance to problems such as the New Delhi virus (ToLCNDV) in cucurbits, or the Tomato rugose fruit virus (ToBFRV), which allow them to meet the needs of the entire food chain. In this way, its research and development of varieties seeks to optimize the use of inputs in cultivation and reduce food losses and waste, thus increasing productivity and ensuring high quality and excellent flavor.

Another protagonist of the fair has been innovation in digital and precision agriculture, which will also be present with its Cropwise farm management platform, which integrates numerous tools that allow, among other functions, satellite monitoring of crops and the collection of geolocated data on all pests, weeds, and diseases in the field. 

During the event, Syngenta also supported the presentation of the VII Datagri Forum to promote digital transformation in the agri-food sector, which will be held on November 13 in San Fernando de Henares (Madrid), of which Syngenta is the main sponsor.