Yongye International launches two new crop nutrient products

Yongye International, Inc., a leading developer, manufacturer, and distributor of crop nutrient products in China announced the launch of two new fulvic acid based crop nutrient products, Zhongbaosheng and Qianggenbao.

The two products are complementary to Yongye's existing Shengmingsu products and help the Company break into the nutrient market for seed and root nutrient products in China. Zhongbaosheng, a liquid product, improves crop seeds' germination, fertilizer utilization, and resilience during the key initial seed development period. Qianggenbao is also a liquid product which promotes root development by improving plant roots' ability to absorb water and fertilizers, and enhances plants' overall resistance against drought, frost, disease and stalk leaning. Both products were developed by the Company's industry leading research and development team, and have been successfully field tested extensively throughout China.

The products are available in 100ml and 300ml containers, and are currently manufactured on the Company's existing production lines at its Jinshan and Wuchuan facilities in Inner Mongolia, China. The new products are distributed alongside Yongye's flagship Shengmingsu products, utilizing the Company's leading distribution network of more than 30,000 Yongye branded retailers across China. The Company has already shipped approximately US$15 million worth of Zhongbaosheng and Qianggenbao to distributors during the first quarter of 2012, and anticipates sales of both new products to account for approximately 5 percent of the total sales revenues in 2012.

Mr. Zishen Wu, Chairman and Chief Executive Officer of Yongye, stated, "We are excited to announce the launch of Zhongbaosheng and Qianggenbao. These new products highlight our development capabilities, as well as our commitment to product diversification and industry leading research. We will take advantage of our proven sales and marketing strategies to provide our growing customer base with an effective and complementary product to our highly successful and widely used Shengmingsu product. China's degraded soil conditions and increasing food demand has created significant market for all of our products, and we believe the addition of these two new products further solidifies our market leading position."