Case IH, Promoboxx to power local digital marketing through independent dealers
Jan. 28, 2019
This year, Case IH, a company that creates innovative products and market leading agricultural solutions and services, is taking its local digital marketing efforts to a new level by making Promoboxx available to its OEM partners after receiving continuous asks for help with social media.
Case IH will use the Promoboxx tool to provide independent dealers with localized content that helps dealers drive its local consumers into their stores and results in sales. Through supporting their dealers with quality marketing and advertising content, Case IH prepares them for long-term success.
On Promoboxx, brands like Case IH invite members of their dealer network to participate in both organic and paid multi-channel digital marketing campaigns using pre-configured, beautiful, brand-approved content. Dealers can customize the content for its local markets and automatically promote it to their earned and paid audiences across social, email, mobile and web channels with just a few clicks.
"Case IH believes in, invests in and supports its local retail partners," says Mike Stella, VP of Sales at Promoboxx. "Promoboxx shares these values, and we are proud to partner with Case IH to activate its dealer network and increase local consumer engagement. We support local dealers so they can better communicate with their consumers, spend more time growing their businesses and supporting local causes that matter in their communities."
"It's important to us that our dealers are equipped with the tools they need to succeed," said Sy Stevens, Case IH Marketing Communications Manager. "Promoboxx will give us a direct way to do that, so we can provide support where it counts."
Promoboxx partners with over 90 leading brands to transform the way dealers and brands market together at the local level. By activating independent, specialty dealers with localized content and campaigns, Promoboxx creates thousands of local consumer touchpoints with a single campaign.
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