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CCAB Agro and InVivo Group to consolidate a strategic alliance
Feb. 1, 2017
CCAB Agro S.A.
BrazilFollow
Brazil
Invivo Group (France)
FranceFollow
France
While signing the agreement, Milton Garbugio, the president of CCAB Participações, the holding company of the CCAB Group, emphasized the expectations of the Brazilian group with the investment. “We are excited about this alliance with InVivo, as it sets the foundation for the consolidation of the relationship between Brazilian and French cooperatives. And that will certainly have an important impact on the Brazilian growers and on the Brazilian agricultural sector”, said Garbugio.
Founded in 2007, the Brazilian company has as its differential the formation of its investors framework – composed by farmers – and the cooperativity management model, based on a corporate governance excellence. In a short period of time, the CCAB group strengthened itself as a new model in agricultural supplies and conquered major internal market share of agricultural crop protection, offering technology in generic and biological phytosanitary products, reducing the potential harms caused by pests and diseases and mainly, assuring the sustainability of the Brazilian agribusinesses.
From the CEO of CCAB perspective, Jones Yasuda, this partnership strategically inserts the Brazilian growers into a global platform, with safe access to new products and new technologies. That will make them more productive in the national market and more competitive in the global agricultural commodities market. It will also facilitate a better organization and positioning of the whole Brazilian agricultural. “This alliance strengthens our strategies of growth and of becoming the biggest partner of the Brazilian agricultural producers, through an even stronger professional management and strengthens governance rules.” added Yasuda.
CCAB, trampoline to grow
On the eve of completing 10 years of its foundation, CCAB materializes an important step towards a relevant position in the Brazilian market and consolidates itself as the main reference for the associated cooperatives, reaching the maturity of its business model and sharing profits with the shareholders.
CCAB already has a portfolio of more than 100 formulated products that will serve the most important crops of Brazilian agriculture. Currently has 14 formulated products and 30 technical products granted, awaiting the registration of formulated products. In addition, it has 7 more technical products under analysis by the Brazilian regulatory agencies and 52 waiting to be analyzed or in the process of forming the technical dossiers to be submitted for analysis. CCAB Agro S.A. will have one of the most complete portfolios of biosolution and generic products for Brazilian market.
According to Yasuda, the most important impact of the investment from InVivo is the assurance of a perfect fit between the groups, what will allow the company to have a global access in the areas where the Brazilian group had little expertise, such as: precision farming tools, seed trading and the biological products to strengthen inputs portfolio to its associated growers. “With this announcement, CCAB is ready to meet the demands of other cooperatives in the country that would like to be part of the group” guarantees the CEO.
InVivo, wants to become a Brazilian economic player in Brazil
In its “2025 by InVivo” business development plan, the French cooperative Group has made of the internationalization of its activities a major axis and one of its lever of growth. Thierry Blandinières, CEO of InVivo Group explained that ”This strategy is very well represented by the alliance that is taking place with CCAB, to create a lasting partnership between our two companies, and make InVivo become a Brazilian economic player in Brazil. Furthermore, this new deal reinforce the place of InVivo Group in Brazil, already present through its Animal Nutrition and Health company: Neovia”.
This alliance strategy will eventually allow InVivo Agriculture to expand in other leading market in Brazil, especially on the phytosanitary products, but also in seeds and distribution market (with an partnership signed with Agro-sol), in the field of trading (TGRAO) and soon in the biosolutions market, and as well as in the smart-agriculture development, said Laurent Martel General manager of InVivo Agriculture.
Founded in May 2007, CCAB Agro comprises 18 cooperatives and two Agricultural groups, servicing over 55 thousand farmers in the states of: Bahia, Mato Grosso, Minas Gerais, Santa Catarina, Tocantins, Goiás , Piauí and Mato Grosso do Sul. This union consolidates one of the biggest alliances between agricultural cooperatives and companies of the commodities segment in Latin America. Access: www.ccab-agro.com.br
The InVivo group comprises 220 cooperatives bringing together over 300,000 farmers. The Group employs 9,200 people in 30 countries and works in four main activities: Agriculture (seeds, agricultural supplies, international grain trading), Animal Nutrition and Health, Retail, and Wine. It reported revenue of €6.4 billion in FY 2015-2016.
Source: AgroNews
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