Performance data is critical, especially for new agricultural innovations. But gathering data is just the first step toward gleaning actionable insights to improve product placement, technical positioning and, ultimately, adoption by growers. AgriThority® joins forces with clients to deliver in-depth data analysis, analytics and benchmarking through StatWerx™ services.
″For many years we’ve delivered data analytics, insights and recommendations for clients,″ said Ignacio Colonna, AgriThority® Global Director, Science and Technology. ″Based on the growing need for deeper insights from the massive amounts of data, AgriThority® is offering a distinct and complete analytic service in all stages of development. From scoping, early and late stages through launch, StatWerx™ delivers answers to specific performance questions. We add value to client data accumulated over the years by first producing quality-checked, homogeneous databases enriched with environmental data. That is the key input to generate robust statistical analysis to validate product performance at different levels. This ultimately results in useful positioning recommendations and a diagnostic on critical gaps for a strong product development plan.″
Investing in a StatWerx™ project delivers an independent, deeper dive into existing product data to:
Validate evidence of product efficacy on different target crops and diseases or plant responses.
Assess and model product performance across environments based on measurable soil, terrain or weather variables
Develop optimum product placement alternatives through predictions based on the environment-based models.
Identify and prioritize product development gaps to accomplish short and medium-term goals.
Technically position products with Best Management Practices that fit generally accepted crop production systems,
Conduct knowledge transfer and training for sales channels, agronomists, commercial partners and growers, and
Evaluate and verify technical due diligence from an external evaluator standpoint.
The primary product categories range from biologicals including biostimulants, peptides, biofertilizers and bionematicides to genetics in primary row crops, specialty and horticultural crops globally.
StatWerx™ can deliver answers at multiple development stages by asking clear, specific questions, creating a clean, enriched and searchable database, and developing data-supported actionable insights with verified recommendations.
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Source: | Agropages.com |
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