【Country report】Mexico Agriculture: Thrive on the Shift from Efficiency to Resiliency / Serie #6

Date:01-02-2023

This article will be available in 7 parts. Here is the 6th part. Read the other parts here.

Mario Cornejo

CEO of DUCOR

The Mexican market is showing a higher growth rate compared to the global crop protection market. What do you think is the main reason for this? 

Agriculture in Mexico is growing with the global demand for more quality crops. Mexico is becoming one of the biggest producers for very important crops, and still has a lot of potential to grow more. More people = demand more food.

What are the specific effects of unfavorable external factors on the Mexican agrochemical market?

Mainly shortage in supply of some products and farmers looking into more high value crops to reduce the price increase impact where on the raw crops is higher the cost impact.

How did DUCOR cope with these unusual challenges? 

We tried our best to cope with these challenges through strategic alliances with our farmers, Growers and suppliers, focus on innovation for the field. In my opinion, a transition to newer and more efficient products is the positive trends for the industry.

What is the history of DUCOR? Can you briefly introduce DUCOR’s presence in Mexico and your crop care business? 

DUCOR is a Mexican company founded in 1973 which always focuses on farmers and agro-industry, trying to solve all the customer’s needs, causing a JV with DUPONT in 1998 and still continuing this JV with CORTEVA, we are the direct access to the Mexican crops. Now we are offering the newest product and technology available for the fields at the best cost. 

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This article was initially published in AgroPages' '2022 Latin America Focus' magazine.