GROWiT eyes PAN India expansion with 350+ franchise stores

Date:11-07-2022

GROWiT, India’s leading protective farming company, has announced plans for rapid expansion, including the milestone of opening 350+ franchise stores across India by the end of this fiscal year. The Surat-based company is looking to expand its operations in seven new states: Rajasthan, Tamil Nadu, Telangana, Andhra Pradesh, Chattisgarh, Haryana, and Uttarakhand. It will allow GROWiT to expand its presence pan India and deepen its mission to disrupt the protective farming space in India.

As a part of GROWiT’s drive to broaden its reach and address market demand, the company has started building demo farms in its B2B segment. GROWiT will be able to show farmers and consumers the positive outcomes of using its products. The company has also introduced a digital platform for its B2B clients to place orders independently of any third party. Every functionality expected from an e-commerce app has been built into the mobile-first platform. There are also plans to enable farmers to place orders online through a similar platform.

Talking about their expansion plans, Saurabh Agarwal, Director and CEO of GROWiT, said, ″We have always promoted protective farming techniques because of their advantages in terms of crop quality, yields, and sustainability. As a result of our expansion strategies, farmers will be more aware of the significance of boosting their yields, hence doubling their income. The focus is on reforming the protective farming industry and easing farmers’ access to higher-quality products in an effort to reduce the risks of the global food shortage.″

GROWiT recently announced collaborations with KVK Baramati and Samunati in line with its continued efforts toward empowering Indian farmers. There are many more partnerships and expansion plans in the works. The company hopes to keep on bringing more value to the sector and help the country emerge as a global food exporter.

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