Syngenta's new website provides termite tutoring for homeowners

Date:12-04-2013

Syngenta Professional Pest Management (PPM) has launched a new website, www.Altriset.com, to help Pest Management Professionals (PMPs) educate their customers about termites and Altriset termiticide. The website gives PMPs another tool to help increase their termite business by helping homeowners understand termites and subsequent damage they cause.

“Syngenta knows PMPs need more than just effective products to grow their business,” said Bob Goglia, head of marketing for Syngenta PPM in North America. “Keeping the needs of professionals in mind, Syngenta is committed to being a partner with PMPs, and is developing tools like the Altriset consumer website so they can reach new customers and raise awareness about Altriset among existing ones.”
 
Key highlights of the website include:
• Signs to detect a termite infestation
• Tips for reducing your risk
• Information about how Altriset works
• Videos that show the proven results of Altriset
•  A PMP locator that allows homeowners to quickly find local professionals who offer Altriset

“Termites are a major problem for homeowners throughout the U.S., so Syngenta launched this dynamic website to help PMPs better address this issue and engage their customers,” said Goglia. “The website gives PMPs a new tool to share with homeowners, so consumers can better understand and identify termite problems and recognize the benefits of working with professionals who offer Altriset termiticide.”