Arysta LifeScience announces marketing promotions

Arysta LifeScience Corporation is pleased to announce two strategic marketing promotions.

Hildo Brilleman, formerly head of marketing, herbicides and fumigants at Arysta LifeScience has joined the company’s Africa and Middle East (AME) team to assume the newly created position of head of marketing and business development, AME. In his new position, Brilleman is responsible for driving strategic marketing initiatives to support the growth of the AME business. In addition, he plays a key role in mergers and acquisitions and in developing partnerships that will extend AME’s product and service offerings. Brilleman joined the Arysta LifeScience global marketing organization in April 2009 as global product manager, fumigants. In August 2011, he was promoted to head of marketing, herbicides and fumigants. Prior to joining Arysta LifeScience, Hildo held multiple positions at Syngenta including roles within its legacy company, Zeneca.

Daniel Forlivio, formerly marketing manager for Arysta LifeScience in Brazil, has assumed the position of head of marketing, herbicides. Based in São Paulo, Forlivio is responsible for leading the global herbicides team and continuing to develop and implement a sustainable growth strategy for the global herbicides proprietary portfolio. Forlivio has held several roles within the company’s Latin America organization, including head of herbicides and marketing manager for Colombia, and prior to joining Arysta LifeScience, Forlivio held multiple positions in sales and marketing at Hokko do Brasil and Syngenta.