Plant Impact appoints Gowan as distributor for InCa in France

UK research-based company Plant Impact and Gowan are pleased to announce that they have entered into an exclusive agreement for the distribution of Plant Impact's leading crop enhancement product InCa® Prim in France.

Gowan will market product InCa® Prim for potatoes in 2012 with a plan to extend on other crops in the following years.

"We are excited to have partnered with Gowan as our route to market in France" says John Brubaker, CEO of Plant Impact. "They have the geographical coverage and technical expertise that is needed to maximise results from InCa® Prim."

InCa® calcium delivery system allows plants to absorb calcium and distribute it to tissues that might otherwise become deficient. It is proven to improve the marketable yield and produce quality of high value crops including potatoes and fruit.

Olivier Deneufbourg, General Manager of Gowan France says "We have been very impressed by the results of trials that we conducted using InCa® Prim on potatoes and I am delighted that we are now the exclusive distributor of this innovative technology in France."

"I am confident that InCa® Prim will fit well in Gowan's portfolio to deliver yield and quality benefits for potato growers," states Scott Garnett, Plant Impact's Sales Director. "Furthermore, Gowan is an ideal partner to connect this leading crop enhancement technology with practical use in the field."