East-West Seed launches tomato Harmony F1 in Kenya

On July 17th, 2024, East-West Seed, Kenya celebrated a significant milestone with the launch of Tomato Harmony F1 variety in Kirinyaga County, Kenya. This event marked a pivotal moment in Kenya’s agricultural sector, underscoring East-West Seed’s commitment to enhancing crop production and supporting local farmers.

Team Kenya launch of Tomato Harmony F1

The launch attracted a diverse group of participants, including local farmers, agricultural experts, and government officials, all eager to learn about the benefits of Tomato Harmony F1. The event featured a great Q&A session, highlighting Harmony F1 key attributes and benefits. Attendees were shown how the variety’s robust disease resistance can significantly reduce crop losses and improve overall productivity. Its superior fruit firmness and longer shelf life were also emphasized as key factors that could enhance marketability and reduce post-harvest waste.

Live demonstrations and field visits provided a practical perspective of Tomato Harmony F1's performance. Farmers had the opportunity to see the variety in action and evaluate its potential benefits in real-world conditions. The interactive nature of the session allowed for direct feedback and discussion, fostering a greater understanding of how Harmony F1 can be integrated into existing farming practices.

Farmers engaging with East-West Seed team as they get to see Harmony F1's performance

Feedback from local farmers was overwhelmingly positive. Many expressed hope that Tomato Harmony F1 would address long-standing issues and lead to improved yields and profitability. The event served as a platform for farmers to share their experiences and discuss the potential impact of the new variety on their operations.

In conclusion, the launch of Tomato Harmony F1 in Kirinyaga county represented a major advancement in the region’s agricultural sector. East-West Seed’s innovative hybrid variety is poised to make a substantial impact on tomato farming by enhancing productivity, reducing losses and supporting local farmers. As the local farmers embraced Harmony F1, the future of tomato cultivation in Kenya currently looks brighter and more promising.