Oct. 4, 2023
In a groundbreaking move set to redefine European agriculture, Next Generation Agriculture (NGAG Inc), a wholly owned subsidiary of AP&I (OTC PINK:AWSL), has acquired a substantial 25% equity share in Nature Soak Ltd. This visionary partnership signifies a significant leap towards transforming the agricultural landscape in the UK and Europe.
Key Partnership Objectives:
Expanding Product Accessibility: This strategic collaboration ensures that Next Generation Agriculture's revolutionary products, branded as Nature Soak, will now reach a wider community of farmers and growers throughout Europe. Nature Soak Ltd. has been granted an exclusive European distribution mandate for NGAG's unique ultra-absorbent bio stimulant, ASCOGEL, now rebranded as Nature Soak for the European market.
Continuous Innovation through Data: A robust data collection system will be established to gather user feedback and monitor product performance. This data-driven approach will pave the way for enhancing and evolving Next Generation Agriculture's innovative agricultural solutions.
Revolutionary Impact on Farming:
Nature Soak's ASCOGEL, now Nature Soak, has the remarkable ability to retain 400 times its weight in water, even in arid conditions. This groundbreaking technology reduces crop reliance on water and fertilizers, cutting down irrigation needs by over 40%. Derived entirely from plants, it offers vital nutrients, water retention, and organic solutions, all while significantly boosting crop growth and yield. This eco-friendly product stands as a beacon of sustainable agriculture, lowering costs for growers and increasing overall income.
Nature Soak UK is a pioneering force in environmentally conscious agricultural technology, committed to providing sustainable solutions that benefit both farmers and the environment. Appointed recently as the exclusive distributor for the UK and Europe of NGAG proprietary agricultural products.
Empowering Farmers, Transforming Agriculture:
By uniting forces, AP&I and Nature Soak UK are tackling the most pressing challenges in modern European agriculture. This partnership not only provides farmers with unparalleled access to cutting-edge technology but also encourages active participation in the evolution of these groundbreaking products.
Martin Driscoll, President of Next Generation Agriculture and Director / Member of the Board of AP&I expressed his enthusiasm:
"We are thrilled to partner with Nature Soak Ltd in our shared mission to advance agricultural innovation. This collaboration not only widens the reach of groundbreaking agricultural technology but also underscores our commitment to ensuring affordable food security for the UK and Europe, backed by continuous improvement through data-driven insights."
Richard Lipscombe, CEO of Nature Soak Ltd, added:
"This collaboration represents a significant milestone in the agricultural industry. Together with Next Generation Agriculture, we will empower farmers with sustainable solutions and utilize their feedback to drive further innovation in our products."
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