Syngenta to present innovative technologies for farmers at 35th Show Rural Coopavel

Unprecedented technologies in crop protection, strategic partnerships and digital platforms are some of the innovations that Syngenta Agricultural Protection, a global leader in the development of agricultural technologies, will present at the 35th edition of Show Rural Coopavel, to be held between the 6th and 10th February, in Cascavel (PR).

On the occasion, the company will share the innovations developed to support the producer in the daily challenges experienced in the field. According to Aimar Pedrini, Technical Market Development Director at Syngenta, the company seeks to offer innovations that simplify the daily life of farmers and provide more productivity to all involved through transforming technologies.

"One of Syngenta's main objectives is to contribute so that producers can cultivate more, in the same area, with fewer inputs and in a more sustainable way. Show Rural Coopavel, in turn, is a great opportunity to present our technologies that help the producer from planting to harvest. It will also be important for us to show how we are working to build increasingly innovative and sustainable agriculture."

The novelties will be presented at the Innovation Center, a space inside the company's stand, which will allow the exhibition of new technologies for managing pests and diseases through an immersive experience on Syngenta's portfolio. "The Innovation Center will be an opportunity for the farmer to learn about the benefits offered by the new formulations and better understand what is behind these technologies with the potential to transform the management of pests and diseases in the field", highlighted Pedrini.

For the first time, Syngenta will present PLINAZOLIN technology, a unique molecule that will transform pest management in Brazil. With unprecedented control, PLINAZOLIN^® technology will provide a new level of control for more than 40 crops, the basis of a revolutionary family of high-performance insecticide products.

The company will also highlight the MIRAVIS^® family of products at the Rural Show, a new fungicide technology with the unprecedented active ingredient ADEPIDYN^® technology. The product can deliver a wide spectrum of action and an incomparable performance to control the primary diseases in more than 30 crops.

At the stand, visitors will also be able to check out news from Acessa Agro, Syngenta's benefits platform that aims to support rural producers, sales representatives and consultants throughout Brazil, in addition to innovations in digital transformation in the field with Syngenta Digital and the Cropwise platform. These are technologies that allow the management of the operation and end-to-end monitoring of the crop, generating maps, graphs and analyzes based on monitoring information.

Finally, Syngenta will promote Estúdio Mais Agro with exclusive content broadcast directly on YouTube. Luisa Nogueira, presenter of the Play no Agro program, will lead the dialogue. She will receive special guests to discuss matters relevant to the daily life of the farmer.