Trace Genomics announces new lead for commercial development & strategy

The Trace Genomics' board of directors announced that the company has retained Brad Griffith to lead commercial development and strategy. Brad will take responsibility for partnerships and collaborations that expand Trace's on-farm reach.

A prominent P&L leader with over 30 years of global commercial experience in agriculture and the Life Sciences, Griffith was most recently Chief Commercial Officer at Compass Minerals, International after spending nearly 20 years with Monsanto Company. He has a solid track record of building and scaling businesses in addition to advising private equity and venture capital firms.  

"Trace Genomics is excited to have Brad join our dynamic team. His in-depth knowledge of the development and commercialization of advanced agricultural technologies and solutions will help propel our mission to protect and activate soil's hidden potential using high-definition genomics and machine learning," said CEO and board member Dan Vradenburg. "I'm honored to have Brad join our team and look forward to working with him as he trailblazes our development strategies."

"I have been impressed by the scientific capabilities of Trace Genomics in developing actionable insights for farmers, retailers, and manufacturers across the agri-food value chain. Being sustainable stewards of the soil starts with a detailed diagnostic that Trace is uniquely positioned to provide."

Griffith earned an MBA from the Olin School of Business at Washington University in St. Louis and a bachelor's degree from the University of Illinois at Urbana-Champaign.