Insecticides (India) Ltd: Over 600 crop advisors deployed this year to help farmers on right use of agro-chemicals

Agro-chemical firm Insecticides (India) Ltd on Wednesday said it has deployed over 600 crop advisors to help more than 10 lakh farmers understand the right and judicious use of agro-chemicals during the current year.

The initiative which as part of the awareness programme commenced from May this year will last till April 2022, the company said in a statement.

The crop advisors will help more than 10 lakh farmers to understand every aspect related to crop protection ranging from seed treatment to pest, weed, and disease management, it said.

Commenting on the initiative, Insecticides (India) Ltd Managing Director Rajesh Aggarwal said integrated pest management is an integral part of the agricultural practices in the tropical areas as they are one of the most pest-affected areas in the world but grows most of the world's foodgrain.

'As part of our extension activities, Insecticides (India) Ltd's mission is to help farmers to understand the judicious use of agrochemical and good farming. ...Our crop advisors are doing just that working in the field to provide the right information for better farming practices...,' he added.

Generally, Insecticides (India) Ltd deploys 2-3 field advisors throughout a year. However during the crop season, the number of field advisors has increased Pan India, it added.