Nufarm forms strategic alliance in Mexico

Nufarm Americas is forming a strategic alliance in Mexico with Sumitomo Chemical Company’s affiliate Valent de Mexico (VdM) to distribute crop protection products.

According to Nufarm officials, the company will provide selected products from its line of herbicides, insecticides and fungicides to VdM, which will offer those products through its well-established existing distribution channel.

"Nufarm and SCC are working together in many regions of the world to explore alliances that can capitalize on each of our strengths and we are pleased to find this opportunity in Mexico,” says Robert Renes, Nufarm vice president for Latin America North. “The combination of our broad product line and VdM’s distribution channel relationships will benefit both companies and our customers.”

Renes adds that VdM and Nufarm offerings are complementary; in Mexico, VdM has focused on specialty crops and branded products, while Nufarm is one of the world’s largest suppliers of herbicides for broad-acre crops as well as a wide array of fungicides and insecticides.

VdM will have exclusive rights to sell certain Nufarm products to its distributors under private branded labels. Nufarm will continue its model of selling product to industrial customers. The final agreement is expected to be completed by the end of the first quarter.