Bharat Group – Way Forward By Pushing Backward

Q: Please give us a short introduction to the Bharat Group.

Bharat Group is one of the largest manufacturers of Technical grade pesticides, Intermediates and Formulations with annual turnover exceeding USD 250 million. Under flagship company, Bharat Rasayan Limited, we have two state-of-art manufacturing facilities at Dahej, Gujarat and Mokhra, Haryana, vertically integrated and research oriented to provide products conforming to international standards at the most competitive prices. Banking on backward integration company is coming up with new green field project at Sayakha, Gujarat by mid of 2021 to cater to it's increasing demand from various MNC's.

Q: Could you please briefly introduce the main business model and the major business regions of Bharat Rasayan and its Group Companies?

We have been supplying our products from past 4 decades and have exports to almost 65 countries around the world. All of our Group companies are ISO 9001:2008, 14001:2004 and OHSAS 18001:2007 Certified. We strive to deliver high-quality products to our customers that meet standards set by our esteemed clients. Our Group supplies its products to all major leading MNC's which itself speaks of our product quality and commitment.

“Way forward by pushing backward” is the key in current scenario for agrochemical industry and we are poised to proceed in the same direction.

Q: Bharat Group has ranked 4th among AgroPages' Top 20 Indian Agrochemical Companies List for several years in a row. How could Bharat Group achieve such an eye-catching performance in the consecutive weak global agrochemical market?

Due to factors like US – China tariff issue, internal China situation etc. all major MNC's in agrochemical sector are looking to de-risk their procurement dependence on China to certain level. In this regard, India has emerged as a major alternative. Stringent compliance of EHS norms, quality processes, consistent production, focus of backward integration and robust product portfolio makes Bharat Rasayan Limited an inherent choice for overseas partners.

Bharat is aggressively working on overseas registration including various restricted markets and future pipeline of new off-patent molecules is very strong. Apart from existing portfolio of 21 active ingredients, company has plan to start manufacturing of Pyrazosulfuron, Azoxystrobin, Fenoxaprop-p-ethyl and one novel herbicide by early next year.

Q: Could you tell us about your company's product line of active ingredients & special strengths?

For certain products like Fenvalerate, Phenthoate, Ethion, Cypermethrin, Permethrin, Alpha-Cypermethrin etc. Bharat is fully backward integrated and self-reliant for indigenous manufacturing. Today Bharat Rasayan Limited has one of the biggest manufacturing facility for MPBD in India and new CMAC facility will add to it's strength of supplying quality product at competitive price.

Company is actively working on indigenous manufacturing of Lambda Cyhalothric Acid by coming year. Also company has time bound plans to go for backward integration for one Herbicide and one Fungicide due to their increasing global demand.

The article is from 2019 INDIA PESTICIDE SUPPLIERS GUIDE magazine.