AgroPages-KWS adds Iteris ClearAg environmental intelligence to enhance global farming services-Agricultural news

−− ClearAg partners with KWS to support R&D, crop modeling and digital farming

Aug. 16, 2019

KWS adds Iteris ClearAg environmental intelligence to enhance global farming services

Iteris, Inc. announced that KWS SAAT (KWS) will add Iteris ClearAg® environmental intelligence to its digital farming platform.

Under the terms of the software-as-a-service agreement, ClearAg will provide location-specific environmental intelligence through its application programming interface (API) to KWS. KWS will integrate ClearAg’s environmental intelligence into its digital farming platform, CultiVent, which is used by agronomists and growers across more than 70 countries in Europe and Asia. Additionally, multiple business teams across KWS will have access to ClearAg’s weather, climatology and soil condition information, as well as visualization tools.

“We are excited to work with Iteris to integrate ClearAg’s environmental intelligence into our research and development (R&D), modelling and digital farming solutions to provide comprehensive, crop-specific information for our users,” said Mark Bieri, digital farming manager at KWS. “ClearAg’s location-specific current and historical weather data, as well as its climatology and soil conditions information, will enable farmers and growers on the CultiVent platform worldwide to significantly improve their crop management operations.”

“We are thrilled that KWS has selected ClearAg’s environmental intelligence to support its seed R&D and modelling activities, and power its digital farming platform for agronomists and farmers in more than 70 countries,” said Jim Chambers, senior vice president and general manager, Agriculture and Weather Analytics at Iteris. “KWS has been breeding and marketing high-performance seeds for more than 160 years, and choosing ClearAg as a partner enriches future developments in plant breeding and supporting the modern farmer. We look forward to working closely with KWS to explore additional ways to unlock the power of their genetics throughout their operation and the operations of their global customers.”

CultiVent is a comprehensive information service for crop-specific and overarching content about KWS’s products, especially for corn, sugar beets, wheat, barley, rye, and rapeseed. CultiVent offers farmers and growers regional information customizable by growing region, including crop management of grain, nematode management in beet cultivation, and ground temperatures and heat levels for corn. Through its CultiVent platform, KWS is dedicated to providing customizable, region-specific insights to help farmers and growers improve their yield and ultimately make global farming practices more sustainable.