Breanne Baker joins Decisive Farming as marketing engagement lead

Decisive Farming, the leading integrated farm management platform has added two industry experts to its management team. Decisive Farming's newest team members, Marc Wachmann and Breanne Baker further strengthen the company's position in agtech.

"We must continue to challenge the status quo in agriculture," said Remi Schmaltz, CEO of Decisive Farming. "The range of skill sets in the growing Decisive Farming family is a direct reflection of the evolving agri-tech landscape and its mandate to create integrated solutions for sustainable farming."

New Decisive Farming hires include:
- Marc Wachmann, Head of Software Development. Marc will be responsible for the leadership of Decisive Farming's software development team and evolving customized solutions for grower needs. Marc is well-known in the technology industry with over 36 years of experience.

The first 24 years of his career was spent in various capacities including the early days of fibre optic research and working on some of the world's first cellular mobile location-based services to the development of connected applications for mobile and SaaS platforms. From start-ups to large enterprises, he has successfully led teams to develop reputable solutions to the highest standard.

- Breanne Baker, Marketing Engagement Lead. Taking on the role of Marketing Engagement Lead, Breanne will develop and manage the Decisive Farming marketing communications strategy, a critical role to help shift grower mindsets when it comes to incorporating an integrated farm management platform on farm.

Breanne comes to Decisive Farming from McCann WorldGroup with over 10 years of agriculture marketing communications experience and a strong background in strategic development and project management. Her diverse background includes working with some of the ag industry's leading companies.

Established in 2011, Decisive Farming has grown from a small family-run business, to an award-winning company with over 50 employees. Winner of the AsTEch Award in 2014 and recently selected as a 2019 finalist for PwC Canada's Vision to Reality Awards in The Visionary category, Decisive Farming is constantly evolving with a thriving team. Interested in joining the team and making agriculture even better? Contact JoinTeam@decisivefarming.com

To learn more about Decisive Farming please visit DecisiveFarming.com and follow us at @decisivefarming

About Decisive Farming

Decisive Farming is a company dedicated to increasing farmers' profitability, sustainability, and technology ease-of-use by providing a single integrated platform that is the farm's primary operating system. The complete solution covers the three core farm functions; Farm Management to improve performance, Precision Agronomy to increase yield and Crop Marketing to grow farmer revenue.

Decisive Farming's platform currently has over five million acres representing $1.5 billion in annual production and is being used on forty different crop types in North America. The company is headquartered near Calgary, Alberta and has strategic partnerships with the leading distributors across the agriculture value chain.