Daniel Palla Joins Arysta LifeScience as Key Influencer Account Representative

Arysta LifeScience North America recently added Daniel Palla as Key Influencer Account Representative – West. Based in California, Palla is responsible for working with corporate growers, pest control advisers, consultants and other influencers for the Western Specialty Sales region of Arysta LifeScience.

Palla brings more than 10 years of agriculture industry experience to the position. He joins Arysta LifeScience following employment with Tejon Ranch and has also held positions at Paramount Farming and Fred Palla Farms as pest control adviser and farmer. In his new role, Palla reports to Phil Reding, Regional Sales Manager for the Western region.

“Palla is a natural fit in the role of Key Influencer Account Representative for this area,” Reding says. “His talents and depth of experience within the agricultutre industry will bring immediate value to customers and key industry influencers in the west.”

Palla holds a Bachelor of Science degree in crop science and fruit science from California Polytechnic State University in San Luis Obispo. He is a licensed agricultural pest control adviser and certified crop adviser.