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Camila Levy, R&D Manager at Tradecorp, explains the priming vs curative effects of biostimulants against abiotic stress at the New Ag Conference in Berlin
Mar. 31, 2017
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From the 15th to the 17th of March, Tradecorp was present as an exhibitor at this year’s edition of the New Ag International exhibition in Berlin, Germany. Many Tradecorp representatives were present, including Eric van Innis, CEO of Tradecorp, and Héctor Pérez, Bridgepoint partner, as well as Area Managers, Marketing and Technical Managers, and part of the commercial team, from the MENA, ESA, and APAC areas.
Biostimulants in the fight against abiotic stress: priming effect vs curative effect
From left to right: Sandra Andueza, Corporate Marketing; Jaime Chao, Marketing director Europe, Sub-Saharan Africa and Iran; Camila Levy, R&D Manager; Héctor Pérez, Partner Bridgepoint; Eric van Innis, CEO; Sameh Mostafa, Area Manager Middle East, North Africa, Turkey and South Africa; Ihab Ibrahim, Development and Marketing Manager Middle East, North Africa, Turkey and South Africa.
Biostimulants in the fight against abiotic stress: priming effect vs curative effect
A special presentation was given by R&D Manager, Camila Levy, titled “The use of biostimulants in the fight against abiotic stress”. The focus of this talk was to highlight Tradecorp’s use of its biostimulant range, products with priming effects and curative effects.
Camila Levy explained that the R&D department of Tradecorp is working a lot on trying to understand the mode of action of the biostimulants in the fight against abiotic stress, creating and testing products that prevent crop loss due to yield-limiting factors such as drought, extreme temperatures, and salinity, among others.
In line with these threats, Tradecorp’s biostimulant range provides farmers with the tools to reach a high yield and quality in two ways:
* by using a priming effect product, to prevent and shield the crop against stressing factors that might happen, or
* by using a curative effect product, to recover the effects of stress once it has been detected.
Besides Camila Levy’s talk, Tradecorp’s stand at the New AG also featured product samples of both biostimulants and chelates, so that those who visited the stand could learn about the products first-hand. The stand received visitors from many different places, especially from the Asia-Pacific area.
From left to right: Sandra Andueza, Corporate Marketing; Jaime Chao, Marketing director Europe, Sub-Saharan Africa and Iran; Camila Levy, R&D Manager; Héctor Pérez, Partner Bridgepoint; Eric van Innis, CEO; Sameh Mostafa, Area Manager Middle East, North Africa, Turkey and South Africa; Ihab Ibrahim, Development and Marketing Manager Middle East, North Africa, Turkey and South Africa.
Source: Tradecorp
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