Earth Alive Clean Technologies/Brenntag Colombia reach distribution agreement on Soil Activator™ biofertilizer

Earth Alive Clean Technologies Inc. recently announced that distribution partner Brenntag Colombia is now adding Earth Alive’s Soil Activator™ biofertilizer to enhance the efficacy of its liquid fertilizer formulations.

This new combination was a collaborative effort by the two companies in order to enhance the effectiveness of Brenntag Colombia’s Agrofeed product line of conventional fertilizers.

Mr. Elkin Mateus, R&D Manager at Brenntag Colombia stated that, “The possibility of mixing Soil Activator™ with our liquid formulations allow us to bring the benefits of Soil Activator™ to our liquid fertilizers.  After a shared effort with Earth Alive we have achieved the stability and the compatibility between the Agrofeed liquid formulations and Soil Activator™. I feel very excited to offer to our clients in the flower and vegetables sector our liquid formulations combining the benefits of Agrofeed and Soil Activator™.”

The floral industry is a large market for Brenntag in Colombia. Soil Activator™ has proven its value as a stand-alone fertilizer in rose production farms in Ecuador (See press release dated February 6, 2017) and in Colombia. With this new formulation, Brenntag Colombia now offers a differentiated and innovative product in what are typically commodity fertilizer sales. Soil Activator™ bio fertilizer is also currently used in large banana, palm oil and mango plantations in Colombia.

Mr. Michael Warren, Vice President of the Agriculture Division for Earth Alive said, “The use of Earth Alive’s Soil Activator™ as a stand-alone biofertilizer is growing and becoming a best practice with many producers around the world. In both Latin America and Africa, Soil Activator™ is being used to enhance the performance of conventional fertilizers with great results”. He further added, “Brenntag Colombia will now be able to facilitate the adoption of Soil Activator™ by eliminating additional steps for farming operations that use liquid fertilization methods. Our Soil Activator™ benefits all types of crops and gives Brenntag a significant competitive advantage in Colombia’s liquid fertilizer market”. Mr. Warren concluded by saying that “We are very pleased with this development as this new use of our technology opens up additional broad markets for Soil Activator™.”