AgroPages-Rainbow officially operates in Paraguay-Agricultural news

Rainbow officially operates in Paraguay

Related News

Rainbow increases board’s fundraising, continues to promote “Rapid Market Access Platform” globally

Paraguay, which is described as “The heart of South America”, is one of the important market for Rainbow’s global growth strategies in the South America. The agricultural sector is of fundamental importance in Paraguay, which is described as “The heart of South America.” Agriculture is one of the important markets for the economy of Paraguay and its future growth. Soybean is largely produced in Paraguay, which stands fifth in its production in the world. Rainbow’s “Rapid Market Access Platform” was adopted in Paraguay since 2010, and it leads to the completion of the initial stage in building up their market platform after five years of development.

Since then, Rainbow has taken another step further to conduct market research and analysis and to evaluate and identify the marketing opportunities in Paraguay. In order to uphold the mission of providing integrated and innovative crop solutions to the local farmers, as well as creating a win-win situation between Rainbow and local farmers, Rainbow has exploited the strategy of “Rapid Market Access Platform.” This has led to success in building up an efficient team to assist in the brand building of Rainbow in Paraguay, which officially started its operation in July 2016.

Paraguay Branch Name: Rainbow AgroScience SA

Branch Address: dificio Paraqvaria, Piso 2B, Súper Carretera Itaipú - Cabecera Norte del Puente Costa Cavalcanti, Hernandarias, Paraguay

Today, Rainbow Paraguay has obtained registration of more than 50 products in Paraguay, while there are about 100 products under the registration process that will soon be approved. Innovation Changes Future; thus, with great efforts and continuous innovations from Rainbow in creating long-term value to the farmers, it is believed that a sustainable development will be brought to the agriculture sector in Paraguay.