Jun. 16, 2014
The Royal Barenbrug Group, a family-owned multinational grass seed company, recently announced the launch of a new subsidiary in Chile. Barenbrug Chile will focus onlocal testing, seed production, and marketing & sales of innovative forage grasses, legumes and turf grasses in Chile.
Barenbrug products and brands have been successfully introduced in Chile for many years through New Zealand Agriseeds. The new company will give The Barenbrug Group a stronger position in this attractive market.The wide product range offers sustainable solutions with added value for dairy, beef and sheep farmers as well as for sport venues, golf courses and other amenities.
Local partners, expertise and knowledge
Felipe Acharán has been appointed as General Manager of Barenbrug Chile. “Felipe has a long history and a lot of experience in the pasture market in Chile. This venture with local partners will create strong synergy with our worldwide network of plant breeding, seed production and marketing & sales,” said Bastiaan Barenbrug, Chairman of the Board of the Royal Barenbrug Group.
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