Arysta LifeScience signed biostimulants agreement
Jul. 10, 2012
The agreement is exclusive for territories outside of Europe where Arysta LifeScience has market access, and non-exclusive for certain countries within Europe (excluding Poland and Slovakia). Intermag today successfully markets the product in nine countries in Europe under the tradename Tytanit. Intermag is a plant nutrient company that is based in Olkusz, Poland.
Tytanit is a biostimulant based on novel titanium technology that stimulates photosynthesis, improving crop yield and quality,” according to the Arysta LifeScience announcement. Additional claims are that it increases flower pollination and nutrient uptake from a low use-rate liquid formulation, and it has shown consistent performance in countries where the product has been already launched.
"Tytanit will nicely complement the Arysta LifeScience range of products and will be focused on crops and outputs where we need to build our offering to customers,” said Adam Slowinski, product manager, biostimulants and value-added plant nutrients Europe, Arysta LifeScience.
He noted the company will focus on developing the product for use in key row crops (maize, potatoes, cereals, oilseed rape, sugar cane and rice). The first Arysta LifeScience sales of Tytanit are expected in 2014.
The agreement provides Arysta LifeScience access to Intermag’s intellectual property and technology related to its titanium technology. Arysta LifeScience also secured the right of first offer for new biostimulant technology developed by Intermag.
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