Yara Ghana, a leading player in the fertilizer industry in Ghana, has announced that it plans to outdoor a new foliar fertilizer product at the forthcoming 2019 edition of the Pre-harvest Annual Exhibitions and Conference to take place on September 25th to 27th at the Aliu Mahama Sports Stadium, Tamale, Northern Region.
In a press release issued in Accra, the Managing Director of the company, Mr. Danquah Addo-Yobo, described their new product as one that ensures precise application of the right micronutrients at the right time, and can be specifically targeted to the leaf or fruit to suit immediate crop need.
“We will be introducing our new foliar fertilizer, YaraVita CropLift Bio, which contains the full range of NPKs, as well as several micronutrients that help boost yields and revitalize the crop during periods of stress.”
He went further to explain that: “This foliar fertilizer is easy to absorb through the leaves and it is tank mixable with several agrochemicals, aside weedicides and herbicides, to make treatment easier and more convenient.”
Mr. Danquah Addo-Yobo said that when you choose YaraVita CropLift Bio you can be sure that what you apply will be easy and convenient to use, as well as effective and safe for the crop.
“The Yara fertilizers and crop nutrition solutions, indeed, are able to deliver high productivity and profitability for the farmer, which is essential for agriculture value chain partnerships to be sustainable, creating opportunities and business for other partners in the entire agriculture value chain such as input suppliers, farmers, marketers, manufacturers, traders, consumers and others.”
The press release asserted further that, from the cost-benefit analysis of the many demonstration fields that Yara has undertaken in collaboration with Ministry of Food and Agriculture, USAID/ADVANCE, AFAP and farmers across the country, “the farmer can, indeed, be made more profitable through effective agronomic practices and market access.”
Commenting on Yara’s choice of the Pre-harvest event as the suitable ground for the introduction of YaraVita CropLift Bio, Mr. Addo-Yobo, said, for several years, the Pre-harvest event has distinguished itself as one of the credible agro-based events that effectively “bring together actors in the value chain to network” and, consequently, the suitable platform for the introduction of the new fertilizer.
“Yara, as a leading player in the fertilizer industry, believes in building partnerships and collaborations that will help strengthen the entire agricultural value chain. The Pre-harvest event, we believe, is one such event that bring together actors in the value chain to network, build partnerships and help link farmers to market and Yara believes our sponsorship of the event will help enhance and promote this objective. It is for this reason that Yara has been supporting the Pre-Harvest event over the past years.”
Commenting on Yara Ghana’s expectation from this year’s edition of the Pre-harvest event, the Yara Ghana MD stated: “We are hoping to see a lot of farmers and other players in the value chain attending this event. We also expect to see an exciting exhibition that will showcase new and improved technologies in the sector that will help modernize agricultural practice in Ghana and make it profitable and attractive to the youth. We also expect that partnerships would be formed among participants for future benefits”.
Mr. Addo-Yobo commended the organizers of the event, Agrihouse Foundation, for the theme chosen for the event, Market Accessibility: The Structured and Sustainable Pathway. “Market access is key in making farming profitable and attractive to the youth,” he said. “Therefore, it is a key area that Yara is keen on supporting.”
In its 9th year, the award-winning Pre-harvest Annual Exhibitions and Conference has become one of the leading and impactful events on the Ghanaian Agribusiness calendar.
The event promotes business partnerships among value chain actors, especially farmers, buyers, processors, transporters, input dealers, equipment dealers, financial institutions, telecom companies, and policymakers.