Hebei Lansheng Biotech Co., Ltd.
Beijing Multigrass Formulation Co., Ltd.

Nutrien rebrands its retail business as Nutrien Ag Solutionsqrcode

Jul. 10, 2018

Favorites Print
Jul. 10, 2018
Nutrien Ltd. (Nutrien) has officially rebranded its retail business to Nutrien Ag Solutions, aligning the company's retail operations across the globe. The rebrand also features the roll out of an integrated digital platform designed to empower growers to effectively manage their agronomic and commercial needs. The new brand initiative kicked off as of July 1, 2018.

"As our customers' needs evolve, so will our products, services and solutions," said Chuck Magro, President and CEO of Nutrien. "Nutrien Ag Solutions represents Nutrien's commitment to stay ahead of our growers' needs and partner in their business to enhance their returns."

The Nutrien Ag Solutions brand unites more than 1,500 agricultural retail locations in Nutrien's international network, strengthening the company's mission to help growers maximize their crop production in a sustainable manner. The name change will be applied in stages through the end of 2018 across all offices and operating facilities in North and South America that hold the names: Crop Production Services, Agroservicios Pampeanos and Utilfertil.

"As the leading provider of crop inputs, services and solutions, we're always looking for forward-thinking solutions that both meet and anticipate modern growers' needs," said Mike Frank, President of Nutrien Retail. "Our unified brand allows us to deliver a consistent customer experience and dependable results, while advancing tools and technology that help increase yields, improve efficiency and minimize risk."

Rolling out in phases into mid-2019, Nutrien Ag Solutions' new digital platform is designed to enhance the brand's industry-leading distribution network, agronomic advice and services. The platform provides growers with an easy to use, all-in-one digital service hub, enabling customers to interact with agronomists and field service representatives seamlessly.

Source: Nutrien

Picture 0/1200

More from AgroNews


2020 Biologicals Special 2020 Latin America Focus
2020 Formulation & Adjuvant Technology Annual Review 2019
Chinese issue of Annual Review 2019 2019 CRO & CRAO Manual
I wanna post a press Comment


Subscribe Email: *
Mobile Number:  


Picture 0/1200

Subscribe to daily email alerts of AgroNews.