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Sinochem Agro launches seed treatment brand SeedEra™
Sep. 16, 2014
Sinochem Agro Co. recently introduced SeedEra™ brand at a Global launch meeting in Changsha, China, with the attendance of representatives from over 30 seed companies.
SeedEra™ contains a serial of seed treatment products, the technology of which is based on R&D capacity of the brother company (Shenyang Research Institute of Chemical Industry), the patented film-forming agent as the core technology, and the company’s strategy of developing integrated product.
Sinochem Agro enriched the products lines of SeedEra by acquiring products brands and registration from Jiangsu Huanong Seed Treatment Co. The sales schemes are also strengthened after acquiring Huanong’s marketing channels and sales team.
“SeedEra is dedicated to providing different users with a variety of product selection and improving seed treatment scheme. The innovative products of SeedEra will not be just launched China, but will be available worldwide” said Yiming Chen, from the Strategy Planning Department of Sinochem Agro.
Source: AgroNews
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