INCOTEC appoints new Commercial Manager Vegetables and Ornamentals Europe

On June 2nd 2014 INCOTEC appointed Mr. Alexander van der Heiden as Commercial Manager Vegetables and Ornamentals Europe. Mr. van der Heiden will be responsible for INCOTEC’s Sales and Marketing activities in Europe, the Middle East and Northern Africa in the field of vegetable and flower seed enhancements.

For the past seven years Mr. van der Heiden was Sales Manager at the Dutch-based company Priva, a company well known within the horticultural sector. Prior to this he was employed in several Sales Management positions at various companies.

Erika den Daas, General Manager of INCOTEC Vegetables & Ornamentals Europe: “We are very pleased to welcome Alexander to our team. With his broad experience and knowledge he will be a great asset to our company and will further strengthen our sales and marketing efforts in Europe. Due to the strong growth of our company during the last decade and the introduction of some very innovative technologies we will further expand and build a strong marketing and sales organization. Alexander will take the lead in this development”.